{"id":12975,"date":"2023-06-01T21:21:26","date_gmt":"2023-06-01T21:21:26","guid":{"rendered":"https:\/\/cleverclick360.com\/?p=12975"},"modified":"2023-09-15T19:13:20","modified_gmt":"2023-09-15T19:13:20","slug":"que-son-los-enlaces-toxicos","status":"publish","type":"post","link":"https:\/\/cleverclick360.com\/en\/que-son-los-enlaces-toxicos\/","title":{"rendered":"\u00bfQu\u00e9 son los enlaces t\u00f3xicos?"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"12975\" class=\"elementor elementor-12975\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-770eb811 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"770eb811\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-2ab42fe0\" data-id=\"2ab42fe0\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-cced7d1 elementor-widget elementor-widget-image\" data-id=\"cced7d1\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"800\" height=\"450\" src=\"https:\/\/cleverclick360.com\/wp-content\/uploads\/2023\/06\/blog-1024x576.png\" class=\"attachment-large size-large wp-image-12978\" alt=\"\" srcset=\"https:\/\/cleverclick360.com\/wp-content\/uploads\/2023\/06\/blog-1024x576.png 1024w, https:\/\/cleverclick360.com\/wp-content\/uploads\/2023\/06\/blog-300x169.png 300w, https:\/\/cleverclick360.com\/wp-content\/uploads\/2023\/06\/blog-768x432.png 768w, https:\/\/cleverclick360.com\/wp-content\/uploads\/2023\/06\/blog-18x10.png 18w, https:\/\/cleverclick360.com\/wp-content\/uploads\/2023\/06\/blog.png 1200w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a1bcf01 elementor-widget elementor-widget-text-editor\" data-id=\"a1bcf01\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><b><i>Los enlaces t\u00f3xicos pueden provocar que Google penalice tu sitio web y afecte negativamente tu posicionamiento SEO. Por eso, en CleverClick 360 te compartimos una gu\u00eda para evitarlos.<\/i><\/b><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1a49a17f elementor-widget elementor-widget-text-editor\" data-id=\"1a49a17f\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t  \n  \n  <div class=\"mailpoet_form_popup_overlay\"><\/div>\n  <div\n    id=\"mailpoet_form_4\"\n    class=\"mailpoet_form      mailpoet_form_shortcode      mailpoet_form_position_      mailpoet_form_animation_\"\n      >\n\n    <style type=\"text\/css\">\n     #mailpoet_form_4 .mailpoet_form {  }\n#mailpoet_form_4 form { margin-bottom: 0; }\n#mailpoet_form_4 p.mailpoet_form_paragraph { margin-bottom: 10px; }\n#mailpoet_form_4 .mailpoet_column_with_background { padding: 10px; }\n#mailpoet_form_4 .mailpoet_form_column:not(:first-child) { margin-left: 20px; }\n#mailpoet_form_4 .mailpoet_paragraph { line-height: 20px; margin-bottom: 20px; }\n#mailpoet_form_4 .mailpoet_segment_label, #mailpoet_form_4 .mailpoet_text_label, #mailpoet_form_4 .mailpoet_textarea_label, #mailpoet_form_4 .mailpoet_select_label, #mailpoet_form_4 .mailpoet_radio_label, #mailpoet_form_4 .mailpoet_checkbox_label, #mailpoet_form_4 .mailpoet_list_label, #mailpoet_form_4 .mailpoet_date_label { display: block; font-weight: normal; }\n#mailpoet_form_4 .mailpoet_text, #mailpoet_form_4 .mailpoet_textarea, #mailpoet_form_4 .mailpoet_select, #mailpoet_form_4 .mailpoet_date_month, #mailpoet_form_4 .mailpoet_date_day, #mailpoet_form_4 .mailpoet_date_year, #mailpoet_form_4 .mailpoet_date { display: block; }\n#mailpoet_form_4 .mailpoet_text, #mailpoet_form_4 .mailpoet_textarea { width: 200px; }\n#mailpoet_form_4 .mailpoet_checkbox {  }\n#mailpoet_form_4 .mailpoet_submit {  }\n#mailpoet_form_4 .mailpoet_divider {  }\n#mailpoet_form_4 .mailpoet_message {  }\n#mailpoet_form_4 .mailpoet_form_loading { width: 30px; text-align: center; line-height: normal; }\n#mailpoet_form_4 .mailpoet_form_loading > span { width: 5px; height: 5px; background-color: #5b5b5b; }\n#mailpoet_form_4 h2.mailpoet-heading { margin: 0 0 20px 0; }\n#mailpoet_form_4 h1.mailpoet-heading { margin: 0 0 10px; }#mailpoet_form_4{border-radius: 25px;background: #fa5e39;text-align: center;}#mailpoet_form_4 form.mailpoet_form {padding: 30px;}#mailpoet_form_4{width: 100%;}#mailpoet_form_4 .mailpoet_message {margin: 0; padding: 0 20px;}\n        #mailpoet_form_4 .mailpoet_validate_success {color: #00d084}\n        #mailpoet_form_4 input.parsley-success {color: #00d084}\n        #mailpoet_form_4 select.parsley-success {color: #00d084}\n        #mailpoet_form_4 textarea.parsley-success {color: #00d084}\n      \n        #mailpoet_form_4 .mailpoet_validate_error {color: #cf2e2e}\n        #mailpoet_form_4 input.parsley-error {color: #cf2e2e}\n        #mailpoet_form_4 select.parsley-error {color: #cf2e2e}\n        #mailpoet_form_4 textarea.textarea.parsley-error {color: #cf2e2e}\n        #mailpoet_form_4 .parsley-errors-list {color: #cf2e2e}\n        #mailpoet_form_4 .parsley-required {color: #cf2e2e}\n        #mailpoet_form_4 .parsley-custom-error-message {color: #cf2e2e}\n      #mailpoet_form_4 .mailpoet_paragraph.last {margin-bottom: 0} @media (max-width: 500px) {#mailpoet_form_4 {background: #fa5e39;}} @media (min-width: 500px) {#mailpoet_form_4 .last .mailpoet_paragraph:last-child {margin-bottom: 0}}  @media (max-width: 500px) {#mailpoet_form_4 .mailpoet_form_column:last-child .mailpoet_paragraph:last-child {margin-bottom: 0}} \n    <\/style>\n\n    <form\n      target=\"_self\"\n      method=\"post\"\n      action=\"https:\/\/cleverclick360.com\/wp-admin\/admin-post.php?action=mailpoet_subscription_form\"\n      class=\"mailpoet_form mailpoet_form_form mailpoet_form_shortcode\"\n      novalidate\n data-delay=\"\"\n      data-exit-intent-enabled=\"\"\n      data-font-family=\"\"\n      data-cookie-expiration-time=\"\"\n    >\n      <input type=\"hidden\" name=\"data[form_id]\" value=\"4\" \/>\n      <input type=\"hidden\" name=\"token\" value=\"260b7df495\" \/>\n      <input type=\"hidden\" name=\"api_version\" value=\"v1\" \/>\n      <input type=\"hidden\" name=\"endpoint\" value=\"subscribers\" \/>\n      <input type=\"hidden\" name=\"mailpoet_method\" value=\"subscribe\" \/>\n\n      <label class=\"mailpoet_hp_email_label\" style=\"display: none !important;\">Please leave this field empty<input type=\"email\" name=\"data[email]\"\/><\/label><div class=\"mailpoet_form_image\"><figure class=\"size-medium aligncenter\"><img decoding=\"async\" src=\"https:\/\/cleverclick360.com\/wp-content\/uploads\/2023\/05\/logo-CC360-blanco-horizontal-1-300x116.png\" alt class=\"wp-image-12812\" srcset=\"https:\/\/cleverclick360.com\/wp-content\/uploads\/2023\/05\/logo-CC360-blanco-horizontal-1-300x116.png 300w, https:\/\/cleverclick360.com\/wp-content\/uploads\/2023\/05\/logo-CC360-blanco-horizontal-1-18x7.png 18w, https:\/\/cleverclick360.com\/wp-content\/uploads\/2023\/05\/logo-CC360-blanco-horizontal-1.png 512w\" width=\"163\" style=\"width: 163px\"><\/figure><\/div>\n<h2 class=\"mailpoet-heading  mailpoet-has-font-size\" style=\"text-align: center; color: #ffffff; font-size: 20px; line-height: 1.5\"><span style=\"font-family: Arial\" data-font=\"Arial\" class=\"mailpoet-has-font\">Subscribe to our blog<\/span><\/h2>\n<div class=\"mailpoet_paragraph\"><input type=\"email\" autocomplete=\"email\" class=\"mailpoet_text\" id=\"form_email_4\" name=\"data[form_field_YzNmOTU1NmQxNTQwX2VtYWls]\" title=\"Correo electr\u00f3nico\" value=\"\" style=\"width:100%;box-sizing:border-box;background-color:#ffffff;border-style:solid;border-radius:40px !important;border-width:1px;border-color:#313131;padding:11px;margin: 0 auto;font-family:&#039;Arial&#039;;font-size:16px;line-height:1.5;height:auto;\" data-automation-id=\"form_email\"  placeholder=\"E-mail address\" aria-label=\"E-mail address\" data-parsley-errors-container=\".mailpoet_error_1bhvm\" data-parsley-required=\"true\" required aria-required=\"true\" data-parsley-minlength=\"6\" data-parsley-maxlength=\"150\" data-parsley-type-message=\"This value should be a valid email.\" data-parsley-required-message=\"This field is required.\"\/><span class=\"mailpoet_error_1bhvm\"><\/span><\/div>\n<div class=\"mailpoet_paragraph\"><input type=\"submit\" class=\"mailpoet_submit\" value=\"Subscribe\" data-automation-id=\"subscribe-submit-button\" data-font-family='Arial' style=\"width:100%;box-sizing:border-box;background-color:#ffffff;border-style:solid;border-radius:40px !important;border-width:0px;border-color:#313131;padding:11px;margin: 0 auto;font-family:&#039;Arial&#039;;font-size:20px;line-height:1.5;height:auto;color:#fa5e39;font-weight:bold;\" \/><span class=\"mailpoet_form_loading\"><span class=\"mailpoet_bounce1\"><\/span><span class=\"mailpoet_bounce2\"><\/span><span class=\"mailpoet_bounce3\"><\/span><\/span><\/div>\n<p class=\"mailpoet_form_paragraph p-link mailpoet-has-font-size\" style=\"text-align: center; color: #ffffff; font-size: 13px; line-height: 1.5\"><em>No te enviaremos spam. <\/em><a href=\"https:\/\/cleverclick360.com\/en\/politica-de-privacidad\/\" target=\"_blank\" rel=\"noreferrer noopener\"><em>pol\u00edtica de pri<\/em>vacidad<\/a> .<\/p>\n\n      <div class=\"mailpoet_message\">\n        <p class=\"mailpoet_validate_success\"\n                style=\"display:none;\"\n                >Check your inbox or spam folder.\n        <\/p>\n        <p class=\"mailpoet_validate_error\"\n                style=\"display:none;\"\n                >        <\/p>\n      <\/div>\n    <\/form>\n\n      <\/div>\n\n  <h2>\u00bfQu\u00e9 son los enlaces t\u00f3xicos?<\/h2><p>Es muy sencillo. Se trata de aquellos backlinks que<a href=\"https:\/\/cleverclick360.com\/en\/5-claves-para-crear-contenido-de-calidad\/\" target=\"_blank\" rel=\"noopener\"><strong> Google podr\u00eda considerar de mala calidad<\/strong><\/a>, nocivos o malintencionados.<\/p><p>En general, esto se refiere a sitios que pueden comprometer la seguridad de los usuarios, aunque m\u00e1s espec\u00edficamente puede considerarse link t\u00f3xico aquel backlink que:<\/p><ul><li aria-level=\"1\">usa informaci\u00f3n falsa o enga\u00f1osa<\/li><li aria-level=\"1\">enlaces pagados, o sea, tr\u00e1fico no org\u00e1nico<\/li><li aria-level=\"1\">fuentes sospechosas<\/li><li aria-level=\"1\">sitios que no est\u00e1n indexados en Google<\/li><li aria-level=\"1\">tem\u00e1tica diferente a la del contenido del sitio<\/li><li aria-level=\"1\">p\u00e1ginas SPAM<\/li><li aria-level=\"1\">pirater\u00eda<\/li><\/ul><h2>\u00bfC\u00f3mo te afectan los enlaces t\u00f3xicos?<\/h2><p>Los enlaces t\u00f3xicos implican ciertas pr\u00e1cticas SEO negativas, as\u00ed que al no cumplir con las normas de calidad, Google te excluir\u00e1 de los resultados de b\u00fasqueda.<\/p><p>Para evitar penalizaciones es importante conocer las <a href=\"https:\/\/developers.google.com\/search\/docs\/fundamentals\/seo-starter-guide?hl=es\" target=\"_blank\" rel=\"noopener\"><strong>pr\u00e1cticas recomendadas por Google<\/strong><\/a> y, por supuesto, desarrollar una estrategia backlink basada en agregar valor a los usuarios.<\/p><p>Por otro lado, es posible que tu p\u00e1gina haya sido enlazada a un sitio dudoso, afectando su reputaci\u00f3n. Esto no es tu culpa. Sin embargo, es importante realizar auditor\u00edas para estar al tanto de la salud\u00a0 de tu web.<\/p><h2>\u00bfC\u00f3mo detectar enlaces t\u00f3xicos?<\/h2><p>Existen diferentes herramientas que puedes utilizar para realizar una auditor\u00eda. En este caso, tanto SEMRush como Ahrefs son pueden ser opciones bastante buenas, ya que tambi\u00e9n te pueden ayudar\u00a0 analizar competencia, entre otros datos. Ambas herramientas, automatizan el proceso de auditor\u00eda y te permiten retirar enlaces t\u00f3xicos.<\/p><p>Por supuesto, esta tarea tambi\u00e9n puedes realizarla con ayuda de la Consola de Google. Precisamente, la secci\u00f3n de \u201cEnlaces\u201d te permitir\u00e1 consultar informaci\u00f3n como p\u00e1ginas m\u00e1s enlazadas, sitios webs con m\u00e1s enlaces y texto de enlace m\u00e1s frecuente. Adem\u00e1s, te permite exportar los datos, para facilitarte el uso de otras herramientas.<\/p><p>\u00a0<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ee04dc9 elementor-widget elementor-widget-text-editor\" data-id=\"ee04dc9\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><a href=\"https:\/\/cleverclick360.com\/en\/los-kpi-seo-mas-importantes-en-2023\/\" target=\"_blank\" rel=\"noopener\"><em><span style=\"color: #ff6600;\"><strong>No te pierdas: los 10 KPI SEO m\u00e1s importantes en 2023<\/strong><\/span><\/em><\/a><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-4410edd elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"4410edd\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-b4c9aa0\" data-id=\"b4c9aa0\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4cefae1 elementor-widget elementor-widget-text-editor\" data-id=\"4cefae1\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h2>\u00bfC\u00f3mo retirar enlaces t\u00f3xicos?<\/h2><p>Si no cuentas con una herramienta, puedes optar por dos opciones: desautorizar manualmente o a trav\u00e9s de Google.<\/p><h3>Manualmente<\/h3><p>Aqu\u00ed hay dos posibilidades. La primera es que te pongas en contacto con el webmaster del sitio donde quieres retirar tu enlace. Aunque, como seguro ya te imaginas, esta opci\u00f3n no siempre es muy efectiva.<\/p><p>Tambi\u00e9n, es posible que Google mismo decida retirar el enlace, aunque esto es muy poco com\u00fan. Sin embargo, hay tres posibilidades para que esto suceda:<\/p><ul><li aria-level=\"1\">Un competidor (t\u00fa, por ejemplo) envi\u00f3 un reporte de spam<\/li><li aria-level=\"1\">Una revisi\u00f3n algor\u00edtmica detect\u00f3 problemas y propici\u00f3 una revisi\u00f3n m\u00e1s profunda<\/li><li aria-level=\"1\">Tu p\u00e1gina pertenece a un nicho con alto \u00edndice de spam<\/li><\/ul><h3>Desactivar enlaces t\u00f3xicos con Google Search Console<\/h3><p>Para desactivar enlaces t\u00f3xicos, Google cuenta con la herramienta <strong>Disavow<\/strong>. Esta herramienta, en realidad, es un archivo de texto que se env\u00eda a Google para notificarle que los enlaces incluidos en la lista no deben ser considerados por el algoritmo.<\/p><p>Y, por cierto, te sugerimos considerar dos cosas:<\/p><ol><li aria-level=\"1\">El proceso puede tardar bastante, incluso meses.<\/li><li aria-level=\"1\">Los enlaces desautorizados seguir\u00e1n apareciendo en tu informe de Google Search Console porque seguir\u00e1n existiendo, aunque los hayas rechazado.<\/li><\/ol><p><img decoding=\"async\" class=\"suscribirpop aligncenter wp-image-12634 size-full\" src=\"https:\/\/cleverclick360.com\/wp-content\/uploads\/2023\/04\/banner.jpg\" alt=\"CleverClick 360\" width=\"1200\" height=\"198\" srcset=\"https:\/\/cleverclick360.com\/wp-content\/uploads\/2023\/04\/banner.jpg 1200w, https:\/\/cleverclick360.com\/wp-content\/uploads\/2023\/04\/banner-300x50.jpg 300w, https:\/\/cleverclick360.com\/wp-content\/uploads\/2023\/04\/banner-1024x169.jpg 1024w, https:\/\/cleverclick360.com\/wp-content\/uploads\/2023\/04\/banner-768x127.jpg 768w, https:\/\/cleverclick360.com\/wp-content\/uploads\/2023\/04\/banner-18x3.jpg 18w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p><span class=\"span-reading-time rt-reading-time\" style=\"display: block;\"><span class=\"rt-label rt-prefix\">Reading time: <\/span> <span class=\"rt-time\"> 3<\/span> <span class=\"rt-label rt-postfix\">minutes<\/span><\/span>Los enlaces t\u00f3xicos pueden provocar que Google penalice tu sitio web y afecte negativamente tu posicionamiento SEO. Por eso, en CleverClick 360 te compartimos una gu\u00eda para evitarlos. \u00bfQu\u00e9 son los enlaces t\u00f3xicos? Es muy sencillo. Se trata de aquellos backlinks que Google podr\u00eda considerar de mala calidad, nocivos o malintencionados. En general, esto se [&hellip;]<\/p>","protected":false},"author":2,"featured_media":12978,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[34],"tags":[35,28,30,33,81],"class_list":["post-12975","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-seo","tag-branding","tag-cleverclick360","tag-leads","tag-marketing-digital","tag-seo"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>CleverClick 360 \u00bfQu\u00e9 son los enlaces t\u00f3xicos? -<\/title>\n<meta name=\"description\" content=\"Los enlaces t\u00f3xicos pueden provocar que Google penalice tu sitio web y afecte negativamente tu posicionamiento. - SEO\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/cleverclick360.com\/en\/que-son-los-enlaces-toxicos\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"CleverClick 360 \u00bfQu\u00e9 son los enlaces t\u00f3xicos? 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